// Communications, Media, and technology
Drive [impact] for communications, media, and technology organizations
We help communications, media, and technology organizations unlock data and insights that drive action and impact enabled by cloud and platforms.
Egen brings leading cloud, data, AI and platforms expertise, along with tools and ecosystem partnerships that help communications, media, and technology organizations turn challenges into opportunities.
With the vast amounts of data generated by technologies today, Egen works with organizations to find new ways to analyze this data to drive customer insights, improve operations, personalize experiences, and create new revenue streams that drive growth.
Our capabilities
// Drive customer insights and loyalty
Customer experience analytics
Understand audience preferences, interests and behaviors using data to inform content development, identify opportunities for audience growth, and develop targeted advertising campaigns. Intelligent solutions that improve decision-making with data analytics, drive content consumption, and optimize advertising effectiveness are a few examples of how we help Communications and Media organizations create loyal audiences and advertisers, maximize audience engagement, and accelerate advertising sales.
Acquire and retain customers
Understand user preferences, interests and behaviors using data to develop targeted marketing campaigns and identify opportunities for customer growth. Intelligent solutions that improve decision-making with data analytics, create loyal customers and partners, maximize engagement, and accelerate sales.
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Leading SaaS company: Creating full visibility for opportunity data
We helped design and build data pipelines for full visibility into historical opportunity and line item data in Salesforce.
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Amplitude: Improving sales by engaging with the right customers at the right time
We helped implement an Enterprise 360 solution in Salesforce CRM Analytics that provides a holistic view of what is happening in customer accounts.
// Improve operations and create new revenue streams
Revenue intelligence
Understand audience preferences, interests and behaviors using data to inform content development, identify opportunities for audience growth, and develop targeted advertising campaigns. Intelligent solutions that improve decision-making with data analytics, drive content consumption, and optimize advertising effectiveness are a few examples of how we help Communications and Media organizations create loyal audiences and advertisers, maximize audience engagement, and accelerate advertising sales.
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Sinclair: Intelligently generating video highlights
We built a machine learning solution to produce relevant content clips for Sinclair’s target audience and make that content easily searchable.
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Turo: Accelerating growth with better salesforce analytics
We built data-driven solutions with Salesforce, including CRM Analytics and Tableau, to give Turo better insights into its data.
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Iron mountain: Integrating data in the cloud for business operations insights
We built connections to a centralized cloud data platform and create a single view of business operations.
Insights and resources
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Exploring impactful use cases with crowdstrike on the snowflake data cloud
Learn about the data journey and explore impactful use cases on the Snowflake Data Cloud with our client, CrowdStrike.
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Delivering the right strategy for insights with data cloud
Data Cloud is a Salesforce tool that brings the power of real-time data to Customer 360 to create customer insights.
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Improve forecasting with the Revenue Intelligence Quick Start from Egen
The Revenue Intelligence Quick Start offerings from Egen help sales teams sell smarter along every step of the cycle.
Meet the team
